Many planners don’t make it to their fifth year in business. Burnout is real. Weddings come with high expectations. With emotions pumped up to the max, avoid burnout and stay in business.

• Draw smart boundaries
• Coping methods to stay sane
• Love your clients again

As a planner, the difference between loving your job or hating it depends on choosing the right wedding couples. You didn’t leave your 9-to-5 corporate life to be overworked and underpaid by unappreciative clients. You have the right to interview your couples to determine if they are a fit.

• Reject the wrong clients with grace
• Red flags that scream NO
• Sales interview process

Never underestimate the power of stories. How do you use the wedding stories of your past to sell to the couples of the future? A wedding has more moving parts than the average person can imagine. It takes someone like you to make sure the day goes smoothly. Tell your story in the profitable way.

• Sell with the solutions to prevent wedding disasters
• Persuade couples that you are the only one for them
• Match each couple's personality with the correct situational story

A wedding planner must be a problem solver, mediator, producer, designer, and team player. With so many responsibilities it’s easy to make mistakes and miss opportunities.

• What to include in your event management contracts
• Package your creativity the right way
• Offer signature services and proven pricing

Wedding designs are getting more detailed and stylish for next year. It’s time to put Pinterest away and construct a dream of your own.

If you don’t find your own niche, you are replaceable. From a couple’s perspective, if your weddings look like every other planner, the lowest price always wins. Demand top dollar and fill your calendar with high-profit weddings.

• Identify your unique advantages
• Enhance your media postings
• How to really stand out from your competitors